Articles

AI, and the usual suspects

How, and when, to properly use this amazing tool

Oct 12, 2025 • Voss

When stories shape products

The hidden link between a great story-brand and a good product

Sep 18, 2025 • Voss

How I failed at raising funds and how you can fail too

Don't blame investors

Aug 10, 2025 • Voss

Entropy-reversal

Aug 1, 2025 • Voss

How to sell more: Spend more time per leads

What luxury brands and philosophers teach us when it comes to selling

Jul 20, 2025 • Voss

Start with one: how great companies find purpose

The symphony of focus

Jul 13, 2025 • Voss

What running a pizzeria taught me about entrepreneurship

Why did a restaurant get me thinking more than a tech startup?

Jul 4, 2025 • Voss

The cost of casualness

They don't care, so they lose.

Jun 27, 2025 • Voss

Some notes on type-1 and type-2 selling

Are you limiting downsides or expanding upsides?

Jun 14, 2025 • Voss

Selling on social media

Don't take things at face value

Jun 9, 2025 • Voss

Myth buster - Some bullshit about AI

Non-practicioners talking too much

Jan 22, 2025 • Voss

Selling is not about selling

A very Magritte-like title

Jan 11, 2025 • Voss

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